This post isn’t about investing per se, but it probably is of interest to a generation of youngsters plugged into every product that Apple releases. All we can say is that iCloud is here and it’s about freakin’ time! Web 1.0? Sitting on a shelf in the Smithsonian! Web 2.0? Take it out behind the barn and put a bullet in its brainpan. Web 3.0 and cloud computing has arrived. We’ve been hearing the term for a few years now and watching a few companies tentatively try to figure out exactly what to do with the idea.
Here it is in nutshell. Instead of keeping all your content and applications on a hard drive installed on your local device, why not upload everything to the Internet, store it at a third party’s remote location, and access it via any of your devices any time you need it. Sounds brilliant, right? It is, though it might take a while for those of us who were raised tethered to our hard drive to give it up.
The downside is that cloud computing is only as reliable as your Internet connection. Let’s say you stored all your apps and files in the cloud and, for whatever reason, you couldn’t get online. Meltdown city. There’s a good chance you’d be ripping handfuls of hair out of your very own head and hurling them at the screen. And let’s not even think about the rumored electromagnetic pulse bomb that could immediately fry anything electronic across the country within seconds, including all your cloud
Actually, you shouldn’t worry about an EMP bomb too much. If it ever happens, lost data will be the least of your problems. But Apple has figured out the way to lure the younger generation into the cloud is to focus on music, and that’s what iCloud is all about. Imagine storing all your music and video with iCloud and being able to access them all instantly across all your devices. Want to hear the latest Celtic musical punk rant by the Dropkick Murphys? Doesn’t matter whether you’re on your iPhone, iPad, or Macbook. If it’s in the cloud, it’s always at your fingertips. And get this – no syncing required!
You’ve done it again, Mr. Jobs. While the competition was floundering around trying to figure out what to do, you knew how to take the technology and make it cool. Now Amazon’s not far behind. Stand back and let the era of cloud computing begin in earnest.
And one more thing from your friends at Young Wealth. It might not be a bad idea to invest in Apple.
The Young Wealth Team
(Flickr / kevindooley)